Skater Beagle and the Puzzle of AI Creativity

Generative AI poses a puzzle for copyright lawyers, and many others besides. How can a soulless mechanical process lead to the creation of new expression, seemingly out of nothing, or if not nothing, very little?

This essay will help you understanding where the apparent creativity in generative AI outputs comes from, why a lot of AI works are not copyrightable, and why the outputs of generative AI are mostly very different to the works those AIs were trained on.

Who is the author of Skater Beagle?

The image below was created by one LLM (Google Gemini) using a long prompt written by another LLM (Anthropic’s Claude) following the instruction “draft a prompt for an arresting image of a beagle on skateboard.”

AI generated “arresting image of a beagle on skateboard.” From a low angle, a joyful beagle with ears flying expertly rides a skateboard down a steep urban hill during a cinematic, “golden hour” sunset. A city skyline is backlit by the setting sun.

If I took this photo in real life, I would be recognized as the author. Likewise, if I painted it as a picture. But because the image was created by a process that involved very little direct human contribution, it is uncopyrightable. For many people, this seems odd. How can an image that looks creative not be recognized as copyrightable, just because it was created with AI rather than an iPhone camera, or a set of water-based paints? After all, artists use tools to make art all the time?

No copyright for the AI

The first question to address is whether Google’s image generation model is the author of Skater Beagle. The answer is no, for many reasons, but let’s focus on the copyright issues, because they are the most interesting.

The AI can’t get copyright protection because the AI itself is not creative in any of the ways we generally understand that term (at least if you are a copyright lawyer) because it lacks any desire or intention to express. In Burrow-Giles Lithographic Co. v. Sarony (1884) the U.S. Supreme Court recognized that a photograph could be copyrighted, but only because the photographer’s creative choices made the image an “original intellectual conception[] of the author” rather than a mere mechanical capture. LLMs are impressive, but they don’t have any intentions separate from the math that makes them predict one thing and not another. LLMs don’t have original intellectual conception they are trying to express.

No copyright for the simple prompt engineer

If not the AI, then maybe the person who writes the prompts should be credited with the resulting expression? After all, isn’t choosing the right words in the prompt a creative act?

That doesn’t work either. Sure, choosing the right words in the prompt might be creative in some senses, but copyright law doesn’t protect creativity in the sense of “hey, that’s a good idea,”— it protects creativity that manifests in original expression. This idea-expression distinction is one of the foundations of copyright law. Copyright attaches to the final expression, not the upstream idea or instruction that triggered it. Even if you think my idea to get one LLM to write a prompt for another LLM “for an arresting image of a beagle on skateboard” is creative, its really just a simple idea and nothing copyrightable.

Surely, it must be one or the other?

But still, many would say, if Skater Beagle exhibits all the tell-tale signs of subjective creative authorship, that creativity must come from somewhere. So it’s either the AI or the person who wrote the prompt?

This line of thinking is half right, the generative AI is doing something important, it’s creating something from nothing, but its not “creativity” in the relevant sense. If you want to think of all of the details of the skater-beagle picture as expression, that expression does not magically appear from the ether, it comes from the latent space implied by the training data as processed by the model during training. In some ways it’s fair to say it comes from the collective efforts of all of the authors of all of the works in the training data. But not in the sense of a simple remix or cut-and-paste job.

Not from nothing, but not a remix

Generative AI systems come in different kinds, GANs, diffusion models, multimodal large language models, and more. The common feature of all these systems is that they trained on a large volume of prior works, and through a mathematical process, they are able to produce new works, often with very limited additional human input. But that doesn’t mean Skater Beagle belongs to the millions (10s of millions, 100s of millions?) of authors of the works in the training data. This beagle is not simple remix or collage. Although generative AI models are data dependent, they don’t just remix the training data, they produce genuinely new outputs.

AI Creativity comes from latent space

Generative AI models learn an abstract model of the training data, a model that is in many ways more than the sum of its parts. When you prompt a generative AI model, you are not querying a database, you are navigating a latent space implied by the training data.

What do I mean by “navigating a latent space implied by the training data”? Let’s start with a simple analogy. When you fit a linear regression to a handful of data points you generate a line of best fit implied by the data as seen in the figure below. Think of the dots as the training data and the line as the model implied by the training data.

Illustration of fitting a line to scattered data. Two side-by-side scatter plots on a beige background. Left: Five orange data points scattered in an upward trend without a line. Right: The same points with a straight diagonal line drawn from bottom left to top right, representing a best-fit line. Both axes are labeled X and Y, ranging from 0 to 10.

The line illustrated above is simple, it is in fact an equation that you can use to answer the question, “if y is 6, what is x?” The point 6,6 is not in the data, but it is implied by the data and the model we used to fit the data. When you plug y=6 into the model you are navigating to a point implied by the data that tells you x=6, as seen in the figure below. That is what I mean by navigating the latent space.

Illustration of navigating to point implied by linear regression. A scatter plot with five orange data points, a green dashed diagonal line representing a trend, and red dashed lines intersecting at the point (6,6). Axes are labeled X and Y, ranging from 0 to 10, on a beige background.

But of course, if we used a different model, the data would imply a slightly different latent space, as illustrated in the figure below. Here the model is not linear its quadratic and just changing that starting assumption gives us a different line of best fit.

Illustration of fitting a different model to the data. A scatter plot with five orange data points on a textured blue-and-beige background. A green dashed curve rises steeply before leveling off, intersecting red dashed lines at the point (4,6). Axes are labeled X and Y, ranging from 0 to 10.

The difference between the straight line and the curved line here is analogous to the difference between different LLMs. Obviously, generative AI models are much more complicated than a two-dimensional regression model. Generative AI models have thousands of dimensions, and so they constructs a much richer latent space, but the analogy holds. Any number of dimensions above 3 is hard to conceptualize, don’t bother trying to imagine thousands of dimensions, your brain might melt.

Does Latent Space Solve the Creativity Puzzle?

Understanding latent space helps resolve the creativity puzzle. The image of Skater Beagle looks original because the model has generated a point in a vast space of possible images implied by its training data — not because a human author made free and creative choices about the details. The model navigates to a statistically plausible combination of features, but no person decides where the beagle’s ears should fly, how steep the hill should be, or what the sunset should look like. Understanding latent space helps explain why the output of a model can feel creative but still lacks the human authorship copyright law requires.

But wait, …

But in practice, it seems like almost any photo you send to the Copyright Office will be deemed creative enough to meet the requirements for registration. If I can get copyright for just pointing my iPhone at a beagle on skateboard and pressing a button, why can’t I get copyright in an image of a beagle on skateboard that I created using generative AI?

This seems inconsistent at first blush, but only because the question overlooks the difference between the “thin” copyright that attaches to photos based in reality and the thick copyright that typically attaches to illustrations drawn from imagination.

Small jumps versus big jumps

When you take a photo, you are making a copyrightable selection and arrangement from reality. You get no rights in the underlying reality, just a specific photographic representation therein. In most copyrightable photos there is only a small jump between idea and expression and so the resulting copyright is limited to that jump. Taking a photo does not give you exclusive rights on the underlying ideas, subjects, locations, etc.

There are two critical differences between the typical iPhone snap and an image generated with AI.

The first difference is that there is a much more significant jump between idea and expression in the transition from text prompt to final image, compared to the jump from a real life scene to photo capturing the scene. The second difference is that in photography, a human still makes some minimal creative decisions (framing, timing, composition) that manifest in the look of the resulting image. The human makes the jump, even if it’s only a small jump. In AI generation, the algorithm fills in the details that transform the prompt into a specific visual expression. The AI makes the jump between your idea for a photo and the details of the photo itself.

There is no copyright in the Skater Beagle image Gemini made for me. The work of bridging the gap from abstract concept to concrete image was done entirely by algorithms trained on trillions of words and millions photos. The details that we might think of as expression in the image didn’t come from nothing, they didn’t come directly from any particular photo featuring low angle action shots, beagles, dogs with ears flying, skateboard riders, steep hills, urban settings, “golden hour” sunsets, city skylines, etc. The details that we might think of as expression don’t reflect the free and creative choices of any human mind. They are details implied by a model trained on millions of photos, but those details don’t come from those photos either. The come from the universe of possibilities those photos imply, they come from latent space.

Skater Beagle is an extreme example

Generative AI lets us navigate a latent space implied by works too numerous to count so that we can create genuinely new digital artifacts. I began this essay with the promise that understanding this would shed light on how copyright applies to AI-generated works, but Skater Beagle is an extreme example drawn from one end of the continuum. Understanding why Skater Beagle is not a copy of beagles in the training data, but is also not my creative expression tells us that the Copyright Office is right to deny copyright to some generative AI creations. But it does not tell us at what point a user would cross the line from commissioning editor to guiding hand or creative mastermind. It’s hard to imagine crossing that line with a single text prompt, but it’s easy to see how you would leap over it in an iterative process as in A Single Piece of American Cheese. Iterative interactive use of generative AI will often be an act of authorship, so long as it is more than just choosing a winner in a beauty pageant of AI creations.

[This essay was adapted from Matthew Sag, Copyright Law in the Age of AI (2025)]

Piracy, Proxies, and Performance: Rethinking Books3’s Reported Gains

A new NBER working paper by Stella Jia and Abhishek Nagaraj makes some stunning claims about the effects of pirated book corpora on large-language-model (LLM) performance. In Cloze Encounters: The Impact of Pirated Data Access on LLM Performance (May 19, 2025) (working paper)( https://www.nber.org/papers/w33598), the authors contend that access to Books3—a pirated collection of  full-text books—raises measured performance by roughly 21–23 percent in some LLMs.  

This astonishing finding is an artifact of the paper’s methodology and the very narrow definition of “performance” that it adopts, as such it should not be taken at face value. 

Cloze Encounters’ methodology and claims

Jia and Nagaraj assemble a 12,916-book evaluation set and apply a “name cloze” task: mask a named entity in a short passage and ask the model to supply it.

For instance, given a sentence like “Because you’re wrong. I don’t care what he thinks. [MASK] pulled his feet up onto the branch” from The Lightning Thief, the model should identify “Grover” as the missing name.

The main results of Cloze Encounters are estimates of “performance” showing large, statistically significant gains for GPT-class models (about 21–23 percent relative to baseline), smaller gains for Claude/Gemini/Llama-70B (about 7–9 percent), and no detectable effect for Llama-8B. The effects are stronger for less-popular book titles, consistent with fewer substitutes (Internet reviews or summaries) in other training data.

This is all well and good, but the way authors explicitly link these findings to current controversies relating to copyright policy, licensing markets, and training-data attribution is troubling.

Cloze Encounters is not measuring “performance” any way that people should care about

The first thing that raised my suspicion about this paper is that I had already seen this exact methodology used as a clever way to illustrate memorization and to show how some books are memorized more than others. See, Kent Chang et al., “Speak, Memory: An Archaeology of Books Known to ChatGPT/GPT-4” (https://arxiv.org/abs/2305.00118). Cloze Encounters scales and repurposes that approach for a causal analysis of how access to pirated books in the Books3 lead to improved LLM “performance.” But it doesn’t make sense to me that what counted as a memorization probe in one paper could just be relabeled as a general “performance” metric in another.

Why is memorization so different to performance?

This is a question of construct validity. The method in Cloze Encounters tests recall of a masked name from a short passage, scored as a binary hit. This kind of lexical recall is a narrow slice of linguistic ability that is highly sensitive to direct exposure to the source text. It’s a proxy for memorization rather than the broad competencies that make LLMs interesting and useful.

The capabilities that matter in practice—long-context understanding, abstraction and synthesis, factual grounding outside narrative domains, reliable instruction following—are largely orthogonal to masked-name recall. Calling the cloze score “LLM performance” is a massive over-generalization from a task that measures a thin, exposure-sensitive facet of behavior. As an evaluation device, name-cloze is sharp for detecting whether models learned from—or memorized—a specific source; it is blunt for assessing overall performance. There is no reason to think that evidence of snippets of memorization from particular works in the books3 dataset has any necessary relationship with being a better translator, drafter, summarizer, brainstorming partner, etc.

This paper is begging to be misread and misapplied in policy and legal debates

I wouldn’t go so far as to say that success on the cloze score tells us “literally nothing” about LLM performance: “almost nothing” is a fairer estimate. To see why, think about the process of pre-training. Pre-training optimizes next-token prediction over trillions of tokens; the cloze outcome is, by construction, and basically the same as that objective. So it is not surprising that it is unusually sensitive to direct exposure to given pieces of training data. There probably is a broad correlation between next-token  accuracy  and perceived usefulness (we certainly saw this in the transition from GPT-3.5 to GPT-4), but the relationship is not lockstep, and it’s easy to imagine a model that excels  at memorization alone but generalizes poorly.

The authors nod to these limitations at various points in the manuscript but they still frame it as a measure a  of “LLM performance” in a way that is just begging to be misread and misapplied in policy and legal debates. Abstract-level claims travel further than caveats; many readers will see the former and miss the latter.

Nor does the identification strategy employed in the paper do anything to rescue the limits of the construct. The instrumental variable—publication-year share in Books3—may isolate an exogenous shock to exposure. Even granting the exclusion restriction, the estimate remains the effect of Books3 on a name-cloze score. It tells us little about summarization, reasoning, instruction following, safety behavior, or cross-domain generalization.

Bottom line

Cloze Encounters usefully documents that access to Books3 leaves a measurable imprint on exposure-sensitive recall. But its central metric does not justify broad the claims it makes about “LLM performance.” The study measures whether models can fill in masked strings drawn from particular books; it does not show that such access improves the flexible, user-tailored generation that makes these systems valuable.

Thomson Reuters v. ROSS Intelligence (Summary Judgement)

In a closely watched decision revising a previous summary judgment, Judge Stephanos Bibas, a Third Circuit judge sitting by designation, sided largely with Thomson Reuters in its copyright dispute against ROSS Intelligence. The ruling granted partial summary judgment on direct copyright infringement claims while dismissing ROSS’s argument that its use of Thomson Reuters’ content qualified as fair use.

With Ross Intelligence now bankrupt and the technology at issue a decidedly niche application, attention is shifting to the broader implications for AI training and the use of copyrighted materials—particularly in the realm of generative AI. Earlier, Judge Bibas had refused to grant summary judgment on fair use, insisting the matter be put before a jury. However, upon further reflection, he reversed course, ultimately rejecting the defendant’s fair use defense outright.

Background

Thomson Reuters, the owner of Westlaw, accused the AI-driven legal research firm ROSS of copyright infringement, alleging that it had improperly used legal summaries—so-called Bulk Memos—derived from Westlaw’s editorial materials, particularly its headnotes, to train its technology. Thomson Reuters had refused to license its content to ROSS, a rival developing an AI-powered legal research tool requiring a database of legal questions and answers for training. To obtain the necessary data, ROSS partnered with LegalEase, which compiled and sold approximately 25,000 Bulk Memos—summaries created by lawyers referencing Westlaw headnotes. Whether the Bulk Memos involved verbatim copying or otherwise infringing copying was an issue in the case that ultimately went against ROSS. Upon discovering that ROSS had used content derived from these headnotes, Thomson Reuters filed a copyright infringement lawsuit. The summary judgment pertains only to a subset of the contested headnotes, leaving broader legal questions unresolved.

The court ruled against ROSS, determining that it had copied 2,243 headnotes and dismissing its various legal defenses, including claims of innocent infringement, copyright misuse, and the merger doctrine.

Ross’s use was not transformative

Judge Bibas ruled that ROSS’s use of Thomson Reuters’ material was commercial and non-transformative, a conclusion that weighed heavily in the publisher’s favor. According to the court, the use did not qualify as transformative because it lacked a distinct purpose or character from Thomson Reuters’ original work.

The court’s conclusion that Ross’s use was not transformative is puzzling, especially given its acknowledgment—while discussing the third fair use factor—that the output of Ross’s system did not replicate Westlaw’s copyrighted headnotes but rather produced uncopyrighted judicial opinions.

The court did distinguish two significant cases, Sega Enterprises Ltd. v. Accolade, Inc. and Sony Computer Entertainment, Inc. v. Connectix Corp. but failed to consider cases like iParadigms, HathiTrust and Google Books. Even the way the court dealt with the reverse engineering cases is a bit suspect. The court sets them aside for two reasons, first because those cases involved copying software code, and second, that such copying was “necessary for competitors to innovate.” To be sure, Oracle v. Google suggests that cases involving software may merit special treatment, but it is not clear why the software context should make a difference here. Judge Bibas’s invocation of necessity is undercooked as well. Whether an act of copying is “necessary” is inextricably tied to the level of generality at which you ask the question. In Oracle v. Google, Google’s replication of Java APIs was essential for compatibility with existing Java programmers, but whether that compatibility was a necessity or luxury depends on the level of generality at which you pose the question. After all, other smartphones ran without making life easy for Java programmers.

Not generative AI, but why?

The judge took care to distinguish this case from generative AI, yet the distinction remains murky. The court stated: “Ross was using Thomson Reuters’s headnotes as AI data to create a legal research tool to compete with Westlaw. It is undisputed that Ross’s AI is not generative AI (AI that writes new content itself).” And later that “Because the AI landscape is changing rapidly, I note for readers that only non-generative AI is before me today.”

But what, exactly, sets this apart from generative AI? More broadly, how does this differ from other cases where nonexpressive uses have been deemed fair use? The opinion offers little guidance. It fails to engage with seemingly comparable precedents, such as plagiarism detection tools, library digitization for text analysis and digital humanities research, or the creation of a book search engine—cases where courts have found fair use.

The closest we get to an explanation of why Ross’s use of the Westlaw headnotes is different to the intermediate copying iParadigms, HathiTrust and Google Books is that Ross merely retrieves and presents judicial opinions in response to user queries. This process, the court observed, closely parallels Westlaw’s own practice of using headnotes and key numbers to identify relevant cases.  Consequently, the court concluded that Ross’s use was not transformative, as it primarily served to facilitate the development of a competing legal research tool rather than to add new expression or meaning to the copied material.

Market effect

The court determined that ROSS’s actions impaired Thomson Reuters’ market for legal AI training data, and in its reasoning, the fourth fair use factor carried substantial weight. Without qualification, the opinion echoes Harper & Row’s assertion that the fourth factor “is undoubtedly the single most important element of fair use.” This is problematic. Asserting the absolute primacy of the Fourth factor is obviously in error in light of Campbell, as well as the Court’s more recent decisions in Google v. Oracle and Andy Warhol Foundation. The Court’s contemporary approach to fair use eschews rigid hierarchies among the statutory factors.

That said, the judge’s finding in relation to the fourth factor may not be entirely unreasonable in this case: Ross explicitly intended to compete with Westlaw by creating a viable market alternative. For the court the key fact was that Ross “meant to compete with Westlaw by developing a market substitute.” “And it does not matter whether Thomson Reuters has used the data to train its own legal search tools; the effect on a potential market for AI training data is enough.”

Implications

One district court opinion that barely engages with the relevant caselaw will not change U.S. fair use law overnight, but it will certainly be welcome news for the plaintiffs in the more than 30 ongoing AI copyright cases currently being litigated.

I think what is really going on in this decision is that the judge has confused the first factor with the fourth factor. There is no obvious way to distinguish training on the question and answer memos to develop a model that directly links user questions to the relevant case law from cases involving search engines and plagiarism detection software. The real distinction, if there is one, is that ROSS used Westlaw’s product to create a directly competing product.

Looking at the case this way, the decision might actually be good for the generative AI defendants, in cases like NYT v OpenAI, because there isn’t the same direct competition. 

* This is my first quick take on the decision just hours after it was handed down.

* Citation: Thomson Reuters Enter. Ctr. GmbH v. ROSS Intelligence Inc., No. 1:20-cv-613-SB (D. Del. Feb. 11, 2025)

Book Review: Nick Seaver, Computing Taste: Algorithms and the Makers of Music Recommendation

(University of Chicago Press, 2022)

In Computing Taste, Nick Seaver provides an ethnographic exploration of the world of music recommendation systems, revealing how algorithms are deeply shaped by the humans who design them. He shows how the algorithms that drive music recommendations are shaped by human judgment, creativity, and cultural assumptions. The data companies collect, the way they construct models, how they intuitively test whether their models are working, and how they define success are all deeply human and subjective choices.

Beyond Man vs. Machine

Seaver points out that textbook definitions describe algorithms as “well-defined computational procedures” that take inputs and generate outputs, portraying them as deterministic and straightforward systems. This narrow view leads to a man-versus-machine narrative that is trite and unilluminating. Treating algorithms as though their defining quality is the absence of human influence reinforces misconceptions about their neutrality. Instead, Seaver advocates for focusing on the sociotechnical arrangements that produce different forms of “humanness and machineness,” echoing observations by Donna Haraway and others.

In practice, algorithmic systems are messy, constantly evolving, and shaped by human judgment. As Seaver notes, “these ‘cultural’ details are technical details,” meaning that the motivations, preferences, and biases of the engineering teams that design algorithms are inseparable from the technical aspects of the systems themselves. Therefore, understanding algorithms requires acknowledging the social and cultural contexts in which they operate.

From Information Overload to Capture

Seaver shows how the objective of recommendation systems has shifted from the founding myth of information overload to the current obsession with capturing user attention. Pioneers of recommender systems told stories of information overload that presented growing consumer choice as a problem in need of a solution. The notion of overwhelming users with too much content has been a central justification for creating algorithms designed to filter and organize information. If users are helpless in the face of vast amounts of data, algorithms become necessary tools to help them navigate this digital landscape. Seaver argues that the framing of overload justifies the control algorithms exert over what users see, hear, and engage with. The idea of “too much music” or “too much content” becomes a convenient rationale for developing systems that, in practice, do more than assist—they guide, constrain, and shape user choices.

In any event, commercial imperatives soon led to rationales based on information overload giving way to narratives of capture. Seaver compares recommender systems to traps designed to “hook” users, analyzing how metrics such as engagement and retention guide the development of algorithms. Seaver traces the evolution of recommender systems from their origins as tools to help users navigate the overwhelming abundance of digital content to their current role in capturing and retaining user attention. The Netflix Prize, a 2006 competition aimed at improving Netflix’s recommendation algorithm, serves as a key example of this shift. Initially, algorithms were designed to help users manage “information overload” by personalizing content based on user preferences, as Netflix sought to predict what users would enjoy. However, Netflix never used the winning entry. As streaming services became central to Netflix’s business model, the focus of recommendation systems shifted from merely helping users find content to keeping them engaged on the platform for as long as possible. This transition from personalization to attention retention shows the shift in the industry’s goals. Recommender systems, including those at Netflix, began to focus on encouraging continuous engagement by suggesting binge-worthy content to maximize viewing hours, implementing autoplay features to keep the next episode or movie rolling without user interaction, and focusing on actual viewing habits (e.g., “skip intro” clicks, time spent on a show, completion rates) rather than ratings to keep users hooked.

Seaver’s perspective is insightful, not unrelentingly critical. The final chapter investigates how the design of recommendation systems reflects the metaphor of a “park”—a managed, curated space that users are guided through. Recommender systems are neither strictly benign nor malign, but they do entail a loss of user agency. We, the listening public, are not trapped animals so much as a managed flock. Seaver recognizes that recommendation systems open up new possibilities for exploration while also constraining user behavior by narrowing choices based on past preferences.

Why Do My Playlists Still Suck?

The book also answers the question that motivated me to read it: why do my playlists still suck? No one has a good model for why we like the music that we like, when we like it, or how that extrapolates to music we haven’t heard yet. And Spotify and other corporate interests have no real interest in solving that puzzle for us. The algorithms that shape our cultural lives now prioritize engagement, rely on past behavior, and reflect a grab bag of assumptions about user preferences that are often in conflict. There is very little upside to offering us fresh or risky suggestions when a loop of familiarity will keep us more reliably engaged.

A response to Lee and Grimmelmann

TIM LEE (@binarybits) and JAMES GRIMMELMANN have written an insightful article on “Why The New York Times might win its copyright lawsuit against OpenAI” in Ars Technica and on Tim’s newsletter (https://www.understandingai.org/p/the-ai-community-needs-to-take-copyright).

Quite a few people emailed me asking for my thoughts, so here they are. This is a rough first take that began as a tweet before I realized it was too long.

Yes, we should take the NYT suit seriously

It’s hard to disagree with the bottom-line that copyright poses a significant challenge to copy-reliant AI, just as it has done to previous generations of copy-reliant technologies (reverse engineering, plagiarism detection, search engine indexing, text data mining for statistical analysis of literature, text data mining for book search).

One important insight offered by Tim and James is that building a useful technology that is consistent with some people’s rough sense of fairness, like MP3.com, is no guarantee of fair use. People loved Napster and probably would have loved MP3.com, but these services were essentially jukeboxes competing with record companies’ own distribution models for the exact same content. We could add ReDigi to this list, too. Unlike the copy-reliant technologies listed above, Napster, MP3.com, and ReDigi fell foul of copyright law because they made expressive uses of other people’s expressive works.

Tim and James make another important point, that academic researchers and Silicon Valley types might have got the wrong idea about copyright. Certainly, prior to November 2022 you almost never saw any mention of copyright in papers announcing new breakthroughs in text data mining, machine learning, or generative AI. This is why I wrote “Copyright Safety for Generative AI” (Houston Law Review 2023).

Tim and James’ third insight is that some conduct might be fair use in a small noncommercial scale but not fair use on a large commercial scale. This is right sometimes, but in fact, a lot of fair use scales up quite nicely. 2 Live crew sold millions of copies of their fair use parody of Roy Orbison’s Pretty Woman, and of course, some of the key non-expressive use precedents were all about different versions of text data mining at scale: iParadigms (commercial plagiarism detection), HathiTrust (text mining for statistical analysis of the literature, including machine learning), Google Books (commercial book search).

But how seriously?

I agree with Tim and James that the AI companies’ best fair use arguments will be some version of the non-expressive use argument I outlined in Copyright and Copy-Reliant Technology (2009) and several other papers since, such as The New Legal Landscape for Text Mining and Machine Learning (2019).

In a nutshell, that argument is that a technical process that creates some effectively invisible copies along way but ultimately produces only uncopyrightable facts, abstractions, associations, and styles should be fair use because it does not interfere with the author’s right to communicate her original expression to the public.

I also agree that this argument begins to unravel if generative AI models are in fact memorizing and delivering the underlying original expression from the training data. I don’t think we know enough about the facts to say whether individual examples of memorization are just an obscure bug or endemic problem.

The NYT v. OpenAI litigation will shed some light on this but there is a lot of discovery still to come. My gut feeling is that the NYT’s superficially compelling examples of memorization are actually examples of GPT-4 working as an agent to retrieve information from the Internet. This is still a copyright problem, but it’s a very small, easily fixed, copyright problem, not an existential threat to text data mining research, machine learning, and generative AI.

If the GPT series models are really memorizing and regurgitating vast swaths of NYT content, that is a problem for OpenAI. If pervasive memorization is unavoidable in LLMs, that would be a problem for the entire generative AI industry, but I very much doubt the premise. Avoiding memorization (or reducing to trivial levels) is a hard technical problem in LLMs, but not an impossible one.

Avoiding memorization in image models is more difficult because of the “Snoopy Problem.” Tim and James call this the “Italian plumber problem,” but I named it first and I like Snoopy better.

The Snoopy Problem is that the more abstractly a copyrighted work is protected, the more likely it is that a generative AI model will “copy” it. Text-to-image models are prone to produce potentially infringing works when the same text descriptions are paired with relatively simple images that vary only slightly. 

Generative AI models are especially likely to generate images that would infringe on copyrightable characters because characters like Snoopy appear often enough in the training data that the models learn the consistent traits and attributes associated with those names. Deduplication won’t solve this problem because the output can still infringe without closely resembling any particular image from the training data. Some people think this is really a problem with copyright being too loose with characters and morphing into trademark law. Maybe, but I don’t see that changing.

How serious is the Snoopy Problem? Tim and James frame the problem as though they innocently requested a combination of [Nationality] + [Occupation] + “from a video game” and just happened stumble upon repeated images of the world most famous Italian plumber, Mario from Mario Kart.

But of course, a random assortment of “Japanese software developers” “German fashion designers” “Australian novelists” “Kenyan cyclists” “Turkish archaeologists” and a “New Zealand plumber” don’t reveal any such problem. The problem is specific to Mario because he dominates representations of Italian plumbers from video games in the training data.

The Snoopy Problem presents a genuine difficulty for video, image, and multimodal generative AI, but it’s far from an existential threat. Partly, because the class of potential plaintiffs is significantly smaller. There are a lot fewer owners of visual copyrightable characters than there are just plain old copyright owners. And partly because the problem can be addressed in training, by monitoring prompts, or by filtering outputs.

Tim and James’s final point of concern is that the prospect of licensing markets for training data will undermine the case for fair use. Companies building AI models rely on the fact that they are simply scraping training data from the “open Internet,” the argument becomes more persuasive when these companies are more careful to avoid scraping content from sites where they are not welcome.

Respecting existing robots.txt signals and helping to develop more effective ones in the future will facilitate robust licensing markets for entities like the New York Times and the Associated Press.

I don’t think that OpenAI will need to sign a 100 million licensing deals before training its next model. Courts have already considered and rejected the circular argument that copyright owners must be given the right to charge for non-expressive uses to avoid the harm of not being able to charge for non-expressive uses. This specific argument was raised by the Authors Guild in HathiTrust and Google Books and squarely rejected in both.

Tim and James and their note of caution with a note of realism: judges will be reluctant to shut down an innovative and useful service with tens of millions of uses. We saw a similar dynamic when the US Supreme Court held that time shift in using videocassette recorders was fair use.

But there is another element of realism to add. If the US courts reject the idea that non-expressive uses should be fair use, most AI companies will simply move their scraping and training operations overseas to places like Japan, Israel, Singapore, and even the European Union. As long as the models don’t memorize the training data, they can then be hosted in the US without fear of copyright liability.

Tim and James are two of the smartest most insightful people writing about copyright and AI at the moment. The AI community should take them seriously, they should take copyright seriously, but they should not see Snoopy (or the Italian Plumber) as an existential threat.

PS: Updated to correct typos helpfully identified by ChatGPT.